The Brightline isn’t just transforming the transportation game in Central and South Florida, it has opened new doors for advertising too. From ticket kiosks to onboard screens and digital billboards spanning from Orlando to Miami, reaching audiences in a new and impactful way has never been more seamless. 

Take our “So Much Culture, So Little Time” campaign for the Cultural Council for Palm Beach County, for instance. In an effort to draw in new visitors to the vibrant and culturally rich region of The Palm Beaches, we strategically placed ads throughout Brightline stations and trains to leverage the high-traffic areas, captivating both residents and tourists. By tailoring messages and visuals to resonate with these audiences in different cities and stages of their travels, these ads positioned The Palm Beaches, Florida’s Cultural Capital®, as the ultimate choice for their next getaway.

As their agency, we’re excited to move full speed ahead with this new form of out of home. It provides the impressions of a billboard, with the opportunity for longer consideration because our viewers aren’t quickly driving by. If you’re looking to widen your reach, Brightline stations and trains offer much potential to increase your brand’s visibility and engagement with audiences. So get on board with Brightline ads.