Making branding easier for a global travel brand.
Making branding easier for a global travel brand.
Industry
> Professional Services
Services
Brand Strategy & Positioning, Brand Identity
Bags Marketing
As a global travel-services brand operating primarily in airports and cruise terminals, Bags came to Push to rebrand its identity and positioning, allowing it to stand alongside major air carriers, cruise lines, airports and resort destinations. Utilizing our Push Brand Convergence model, we understood this hospitality brand had to be readily identifiable for travelers, look professional on its team and complement the international brands it worked with.